Click to listen highlighted text! Powered By GSpeech

Black Twitter rejoices over Oscar nom for Mathew A. Cherry’s “Hair Love”

(Photo via: Kickstarter.com) This week Black Twitter found itself giving the Academy the side-eye as the nominations for the 92nd annual Academy Awards were announced and it quickly became clear that barely anybody Black had made the cut. But in that sea of alabaster there appeared one beautifully melanated spark of hope thanks to Matthew A. Cherry. We all collectively rejoiced when Hair Love, the popular – and incredibly touching – children’s book turned animated short by the former NFL player, was nominated for a well deserved Oscar.

READ MORE: Unpacking the brilliance of ‘Watchmen’ … the most important show of the year

But what many may not know is that the former wide receiver turned filmmaker took the scenic route to this monumental achievement, opting to to launch a Kickstarter campaign that raised nearly $300,000, which was a whopping four times his original goal of $75,000. The outpouring of love his idea received was just further proof that there was a market hungry for his content.

“Media is impressionable and when little kids see shows, movies and magazines and don’t see people who look like them in a heroic place or complex place or don’t see themselves at all it makes them seem abnormal or an exception to the rule,” he told Because Of Them We Can back in 2017. “And we’re trying to make them feel normal and have a little Black girl with maybe kinky hair feel like she’s represented.”

READ MORE: Issa Rae threw shade with a curve during Black-snubbing Oscar nominations announcement

Wow! And to have @IssaRae announce it! It feels like a dream. Huge thanks to our great team @BruceAlmighteee@Mr_Scribbles@KDRupe@Monica_aYoung@DanielDCrawford@LionForgeDave@CarlForge@lionforge our kickstarter backers & @SonyAnimation for believing in us. @TheAcademypic.twitter.com/2sVn7LqWk9

— Matthew A. Cherry (@MatthewACherry) January 13, 2020

Making the moment feel even more serendipitous is the fact that Issa Rae, who lent her voice to the project, ended up being a host during Monday’s broadcast, and got to announce the nomination to the world.

“WOW! And to have @IssaRae announce it! It feels like a dream,” Cherry tweeted. “Huge thanks to our great team … our kickstarter backers & @SonyAnimation for believing in us.”

The 92nd Annual Academy Awards will air February 9th on ABC. And if you haven’t already, please do yourself a favor and check out the short below.

READ MORE: Martin Lawrence says Tisha Campbell’s sexual harassment lawsuit: ‘It Was Bullsh*t’

#HairLove is live! It’s an animated short film about an African American father learning how to do his daughters hair for the first time. Written & Directed by me, co-directed by @BruceAlmighteee@Mr_Scribbles & stars @IssaRae. @SonyAnimation#HairLovepic.twitter.com/RRlh2Ncol1

— Matthew A. Cherry (@MatthewACherry) December 5, 2019

Read 136 times

Media

https://thegrio.com/2020/01/13/black-twitter-rejoices-over-oscar-nom-for-mathew-a-cherrys-hair-love/

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Click to listen highlighted text! Powered By GSpeech